1. Problem Statement

Decentraland DAO stands as a leading force and a pivotal entity for innovation in the blockchain-based virtual worlds space. At this point, establishing a central hub becomes essential to streamline our operations through a full comprehensive metaverse experience.

Moreover, to date, we could say that there exists a noticeable disconnect between the discussions held within the DAO and the activities unfolding in Decentraland. Bridging these two experiences is an imperative need within our community.

2. Proposed Solution

We propose the construction of the Decentraland DAO Headquarters in Genesis City, a virtual space that will serve as the epicenter of our operations, community activities and as a welcoming space for new joiners. This headquarters should be more than just a building; it will be a dynamic, immersive hub that encapsulates the spirit of decentralization, innovation, and collaboration of our community.

The DAO Headquarters should not only address the current requirements of the DAO, but also allow a space for innovation. All identified needs and potential uses of this building should be envisioned with the broader perspective of benefiting both the DAO and the entire Decentraland ecosystem to become the driving force behind the success of the open metaverse.

• Architectural Decisions: The architectural design of the Decentraland DAO Headquarters should balance aesthetics, functionality, and scalability. Should also embrace a modular and sustainable approach, allowing for growth and adaptation as our community evolves.
• Features and Infrastructure: Within the headquarters, we will define key features and infrastructure, including presentation areas, meeting rooms, social spaces, interactive elements, and accessibility options to cater to diverse community needs.
• Educational and Onboarding purposes: The headquarters UI/UX should be a vehicle to provide resources, workshops, and interactive experiences tailored to empower both newcomers and seasoned participants. From comprehensive onboarding materials and tutorials for those new to Decentraland to advanced educational initiatives to foster a deeper understanding of the ecosystem.
• Functionalities: The Decentraland DAO Headquarters will facilitate a wide range of functionalities, from hosting Town Halls, events, collaborative discussions, and workshops to voting, promoting engagement, and governance matters. Integration with the MarketPlace, Governance Platform and other dApps.
• DAO and Community Awareness: The headquarters should play a pivotal role in creating awareness about the DAO, its grantees, creators, builders, and governance matters. Through interactive exhibits, informative displays, and engaging presentations, should serve as a prominent platform to spotlight and showcase the diverse projects, initiatives and achievements within the Decentraland ecosystem.

3. Target Audience

1. Decentraland Community: Decentraland contributors, grantees, developers, creators, and governance participants looking for a centralized hub to connect and collaborate.
2. New joiners: the offering a comprehensive onboarding experience to welcome and empower individuals entering the Decentraland community.
3. Educators and Researchers: Individuals seeking to study, learn, and conduct research within Decentraland and the open metaverse.
4. Innovators, Developers and Partners: Those interested in decentralized technologies, virtual reality, and the metaverse, who want to explore Decentraland's potential. Tech-savy individuals seeking a fertile ground for development and innovation could be drawn to the HQ as a proof of concept of the Metaverse and its uses.

4. Why is this relevant now?

Building the Decentraland DAO Headquarters in-world is especially relevant now for several key reasons: